Public Relations The Calvin Agency’s highly effective public relations campaigns generate hundreds of millions of media and audience impressions that influence opinions, attitudes and perceptions to build lasting relationships between our clients and targeted audiences nationwide. The Calvin Agency produces comprehensive public relations campaigns to build brands and drive awareness for both consumer and trade products and services. Our understanding of stakeholder perceptions, marketplace trends and competitive entities allow us to produce on-target strategies and real world solutions that shape public opinion and generate lasting relationships with key constituents. Our clients benefit from our research, planning, quick response, and appropriate management of countless situations. We work closely with our clients to produce and implement effective programs that communicate strategic key messages to a broad array of audiences. Specialty Areas   • Audience and Market Research • Spokesperson Training • Materials Development • Newsletter Development and Production • Message and Creative Development • Public Affairs • Crisis Management • Issues Management • Reputation Management • Advocacy Communications • Evaluation